With PR, your main goal is to spread awareness, build and maintain a positive reputation, and to manage relationships with key stakeholders for your brand. PR is responsible for managing your brand’s reputation and ensuring that its communication with the public is effective. That’s where Press Hook comes in to help you take one step closer in creating these public relationships with media!
In traditional PR, agencies will generally have a goal of getting your brand viewed by at least 40 media publications per month. At Press Hook, we have direct profiles from hundreds of media that are viewing your profile every time they log in. You get more publicity without the need to cold email or reach out on your own!
To make the most of your views, look through your “Recent Views” to see high quality media and send out a pitch to them. It’s worth it to kindle a relationship early on for a better chance of getting coverage!